Using Copywriter With Email To Your Best Advantage
Finding a Fantastic Copywriter
If you are interested to make money on the internet, you are going to need a website. If you want that site to help you bring in funds, it has to be really well written. Unless you are a skilled copywriter yourself, you will want to engage the services of a copywriter to create the text for your site. An expert copywriter can help you bring on more cash than you could hope to see if you tried to create the copy yourself. Of course, not all copywriters are great. Some of these copywriters have lots of talent. Some, on the other hand, have no talent but are trying their hand at copywriting because someone told them that online writing would be a breeze. The following are some ways to help you distinguish the good copywriters from the bad copywriters.
Does the copywriter have his or her own web site? Any copywriter worth employing is going to have his or her own site that contains a bio, some samples and a resume (and anything else the writer feels like sharing). If the writer doesn't have his or her own web site, how can they help you build yours? Examine the copy on the writer's site. If it is riddled with typos and grammar errors this is a bad sign.
How well do you respond to the check here copy on the copywriter's website? This is more involved than simply noticing grammatical errors and syntax errors. Does the website copy trigger an emotional response as you read it? Does it make you warm up to the copywriter? Does the web copy make you want to follow up and find out more about them? Does it make you eager to employ them right away? Does it make you feel like you have to leave? Does it cause you to feel mad? These are all important reactions and you should pay attention to them.
Do some more background search on the copywriter. Seek reviews for the copywriter on third-party websites and online discussion boards. It's very likely that the only reviews you will find on the writer's site are going to be good. Do a search for the copywriter's name to see if any reviews or testimonials pop up in places that are not run or that cannot be controlled by the writer. These reviews demand your special attention. You need to also ask the writer to give you several references. Make sure that you follow up and actually contact those references and get an honest opinion from them.
It is crucial to actually browse through any samples provided to you by the writer. Ask for more samples than are displayed on the writer's site. This is especially important if the copywriter is claiming to be an expert in a field. When the writing reads like it was copied from Wikipedia or is especially vague, you better find a different writer.
There arelots of ways to figure out whether or not a copywriter is worth hiring. You should do some homework and find out more about the writer in terms of his or her ethics, reputation and personal character.